SG Training Fit Entertainment: a 26-act entertainment catalog, engineered for speed and discretion

We designed and hand-coded a 27-page site: one homepage plus a dedicated page for every experience, organized into four clear collections — Aerial & Rigging, Signature Props, Champagne and Atmosphere. Every page shares one editorial visual language — a near-black palette with gold, oversized serif typography, kinetic marquees and lightbox galleries — so 26 different acts still feel like a single brand. Each experience page follows a consistent template: dimensions, assembly and break-down logistics, a photo gallery, an embedded showreel and its own pricing block. Two engineering decisions carry the project. First, a private-pricing system: rates are hidden from the public and unlocked sitewide by a client access code, so the artist can share pricing with serious inquiries without publishing it to competitors. Second, a local-SEO layer on every single page — unique titles, meta descriptions, Open Graph and geo-tags for Las Vegas — so each act can rank for its own search terms instead of competing through one thin homepage. The site is statically generated and served from clean, extension-less URLs, with self-hosted media and search-ready alt text on every gallery.