Locations — Los Angeles
Web Design for Los Angeles DTC & Beauty Brands
LA brands don't get discovered through a homepage — they get discovered mid-scroll. A founder interview clips on TikTok, a routine goes viral, and ten thousand people tap through on cellular connections from a parking lot on Sunset. DTC website design for this audience has one unforgiving requirement: be beautiful instantly, on a phone, on LTE.
Written, by design
How we work with Los Angeles brands
Beauty and wellness shoppers buy with their eyes, which tempts brands into heavy, cinematic sites that collapse under their own imagery. We build the opposite trade-off out of the equation: art-directed, visual-first pages that still render in under a second, because the architecture underneath is static and hand-coded. A beauty brand website here is judged between two swipes — it can't spend three seconds assembling itself.
The collaboration is async and writing-first, which suits founder-led teams juggling production runs, content days and pop-ups. Briefs, proposals, preview links and feedback all live in email; nothing is lost in a call that never got a recap. We overlap PST mornings daily, decisions get documented, and your team reviews whenever the shoot wraps — 9 p.m. included.
If your current storefront already has the look but fails Core Web Vitals, the performance-rescue route keeps your design and replaces what's underneath. Either way, projects start at $1,900 with a fixed written quote.
Services
What we ship
- Custom Web Design & Development Bespoke design and hand-written code for brands that have outgrown templates. A site that looks — and performs — like the product it sells. from $5,000
- High-End Landing Pages Editorial campaign pages with custom animation and sub-second load. Built to carry paid and organic traffic without losing a click. from $1,900
- Website Performance Rescue Your design stays. The slowness goes. We rebuild heavy front-ends to 100/100 PageSpeed and Core Web Vitals that finally pass. from $2,900
- Astro & Zero-JS Development Marketing sites and storefront front-ends on Astro: zero JavaScript by default, rich motion, perfect Lighthouse scores, clean code. from $3,500
FAQ
Before you write in
Do you work with DTC beauty and wellness brands based in Los Angeles?
Yes. We build hand-coded, custom-designed sites for boutique, DTC, and premium brands, and beauty and wellness fits that squarely. Everything is designed and coded from scratch on Astro, with no WordPress, themes, or page builders, so the site looks and behaves exactly like your brand rather than a template.
Can an art-directed, visual-first beauty site still stay fast on mobile over LTE?
Yes, that is the whole point of how we build. Every site ships with zero JavaScript by default, self-hosted subset fonts, modern image formats, and critical CSS inlined, which is what holds a 100/100 mobile PageSpeed score and a sub-1.5s LCP even on a phone over LTE. The design stays rich and editorial because we art-direct the layout and imagery, not because we pile on heavy scripts.
Can you connect a beauty or wellness site to a Shopify storefront and a subscription flow?
Yes. We build the storefront front-end against Shopify so product, cart, and checkout work while the marketing pages stay static and fast, and subscription or replenishment flows run through your commerce platform rather than bloating the site. More involved commerce setups are scoped individually after your written brief, so you know exactly what's included before we start.
How does a studio work with my LA brand if you're not local?
We work with brands across the entire US remotely, and the whole process runs in writing by email, so location never gets in the way. You fill out a short written brief, get a fixed proposal within 24 hours, then review preview links every two to three days and comment in writing. Written specs remove ambiguity and leave a full decision history, which works better than calls no matter where you are.
Are our time zones a problem, and can I review previews in the evening?
Time zones aren't an issue, because nothing depends on being online at the same moment. We keep EST business hours, which overlaps your Pacific mornings, and reply within 24 hours on US business days. Preview links go out every two to three days for you to review whenever it suits you, so late-evening comments in LA are simply waiting for us when the next day starts.
How do you keep a beauty site looking beautiful without slowing it down?
Speed and beauty aren't a trade-off here, because the weight that usually slows a site comes from bloated builders and unused scripts, not from good design. We hand-code the layout, use interactivity as isolated islands only where it's genuinely needed, and serve optimized fonts and images, so the site stays visually rich while holding 100/100 mobile PageSpeed and zero layout shift. You get the art direction without the performance tax.